Marketing

For successful marketing you first need to understand the size and scope of your market, Convergent's business research excellence can help you get this right. Marketing is all about communication, you need to be giving the right message to the right people. We at Convergent have ample experience at assisting organisations to create the right message and then to communicate this message to their target audience.

How we can help you?

We can help develop a brand image that can be used across all advertising media and use this as part of the new culture and identity of the company.

We have extensive experience in creating, designing, and implementing lead generation campaigns, utilising media such as Radio, TV, Direct Mail, Press, and emerging mediums such as Email Shots.

Using our in-depth experience of the telecommunications and IT market place, we help our clients develop their sales proposition and the all-important sales promotion and then convert this to key marketing messages.

Putting together a successful marketing campaign can be a complex process. Many different elements are involved (managing the creative process, sourcing media space, etc.) and all need extensive co-ordination to achieve delivery to time and budget. To manage such a process, companies often want "a one stop shop" where their marketing requirements can be met. We at Convergent provide such a solution.

We have a huge amount of experience in setting up and running marketing campaigns. We specialise in the business to business arena, particularly in the marketing of Internet and telecommunication technologies, but also have experience of business to consumer campaigns.

Click on case studies to see how we have helped other organisations to manage their message.